Today, Sephora UK opened a new beauty retail destination in the West Midlands’ shopping heartland, Birmingham’s Bullring & Grand Central.

Mexican-inspired, quick-service restaurant, Zambrero, will officially open its doors on 21st May at Hammerson’s Birmingham city centre destination, Bullring & Grand Central, as the Australian-born brand continues to rapidly expand across the UK.

Hammerson is pleased to announce a flurry of high-profile new openings at Bullring & Grand Central, the culmination of a transformational year for the Birmingham city centre destination.

Hammerson is pleased to announce that boutique bowling concept, Lane7, has officially opened its largest-ever location at Bullring & Grand Central.

Hammerson has been granted planning consent to bring to life ‘Drum’, the repurposing of the former department store at Grand Central, part of its Birmingham Estate, into 200,000 sq ft of modern wellbeing-designed offices.

Hammerson has signed the world’s most advanced virtual reality experience, Sandbox VR, as part of its vision to diversify the use of Grand Central in the heart of Birmingham and an ambitious strategy to reinvigorate its assets through new brands, entertainment, and experiential concepts.

Hammerson has submitted plans to transform a former department store at Grand Central, part of its Birmingham estate, into 200,000 sq ft of modern wellbeing-designed offices called ‘Drum’.  Designed by Ken Shuttleworth’s Make Architects, the proposals reflect Hammerson’s strategy to reinvigorate its prime urban estates through diversifying uses whilst maximising the re-use of embodied carbon in existing buildings.

Hammerson has announced that award-winning chicken wing chain, Wingstop, has officially opened its first physical restaurant in the Midlands at flagship destination, Bullring.

Hammerson has completed its upgrade to Grand Central’s New Street Mall. The works included the creation of a new, engaging entrance to Birmingham’s Grand Central, enhancing its position as the gateway to the UK’s second city.

Hammerson has announced that Birmingham-born burger restaurant, Burger & Sauce, has selected Bullring & Grand Central’s Link Street for its latest location, and fourth store in the UK.

Mini golf and leisure operator, Treetop Adventure Golf, has opened its 18,500 sq ft unit at Hammerson’s flagship destination, Bullring & Grand Central, with almost a quarter of a million holes being played in the first two weeks of trading.

Hammerson has announced the signing of Mrs Chew’s Chinese Kitchen, a new concept from Singaporean restaurateur Ellen Chew, at its flagship destination Grand Central.

Luxury life and style brand Kate Spade New York and global interactive fitness platform Peloton come to the destination.

Hammerson has announced that Haidilao, China’s largest hot pot restaurant chain, has selected Bullring for its first site in the UK outside of London.

Hammerson has announced the next stage of the transformation of Grand Central’s New Street Mall, with the commencement of the second phase of a £2m investment to upgrade the key link to New Street and Stephenson Place.

Hammerson’s free outdoor immersive experience, Festival of Light, recently returned to Bullring and Grand Central for a second year.

Bompas & Parr, the leading experts in multi-sensory experience design, have unveiled their latest creation, Once Upon a Time in Birmingham, in Hammerson’s flagship destination Bullring & Grand Central, just in time for Christmas.

Hammerson announced today that it is planning a £2m upgrade to New Street Mall, as part of a phased project which will include significant internal upgrades and result in a more vibrant and engaging entrance to its flagship destination Grand Central – the retail and F&B destination integrated with the busiest transport hub outside London, Birmingham New Street.

Herman Ze German, the popular German eatery, has opened its first UK venue outside of London with Hammerson at Birmingham’s Grand Central. 

Popular German eatery Herman Ze German is to open its first UK site outside of London at Grand Central, Birmingham. Due to open on April 1st 2019, the brand will be located next to Tortilla within Birmingham’s iconic Bullring Estate, which comprises Bullring & Grand Central, and Link Street.