Icon Outlet at The O2, which is owned and operated by AEG and Crosstree Real Estate Partners, has announced French Connection, the global fashion retailer, is set to make its London outlet debut at the destination, marking its first outlet store opening in six years. The signing signifies a milestone moment in the brand’s journey and is a testament to the destination attracting leading international retailers.

Icon Outlet at The O2, which is owned and operated by AEG and Crosstree Real Estate Partners, has announced that leading designer lifestyle brand Tommy Hilfiger, has significantly upsized its store by more than 110%. This latest development follows stellar trading results throughout Q1 for both brand and destination, and is a significant vote of confidence in its presence at The O2 from the global fashion brand.

The O2, which is owned and operated by AEG and Crosstree Real Estate Partners, has reported a stellar trading period throughout Q1 and Easter half term, with sales throughout the destination surpassing 2019 results. Strengthened by impressive leasing activity with an abundance of new openings across retail, leisure, and F&B, as well as a strong run of events at The O2 arena including Country to Country festival, two nights of Ed Sheeran and nine nights of Elton John, The O2’s ongoing positive trajectory for 2023 continues, with the destination on track to experience one of its most successful years to date.

The O2, which is owned and operated by AEG and Crosstree Real Estate, has announced the opening of iFLY, the indoor skydiving experience, marking the operators London debut.

The O2’s Entertainment District and shopping destination, Icon Outlet, which are owned and operated by Waterfront Limited Partnership, a joint venture between AEG and Crosstree Real Estate Partners, are looking ahead to a successful 2023, following a year of strong performance results and several, notable new brand signings and openings in 2022.

Icon Outlet at The O2, London’s leading outlet shopping destination, developed by AEG and Crosstree Real Estate Partners, has announced the signing of three independent British retailers – TOG24, Raging Bull, and Luke 77 – adding to the outlet shopping destination’s line up of over 60 premium retail brands.

Icon Outlet at The O2, London’s leading outlet shopping destination, developed by AEG and Crosstree Real Estate Partners, has announced the opening of Superdry, the premium apparel brand. The opening coincides with a record-breaking summer trading period across The O2’s Entertainment District and Icon Outlet.

Icon Outlet at The O2, London’s premium outlet shopping destination, developed by AEG and Crosstree Real Estate Partners, has announced the opening of luxury homeware brand murmur, marking the brand’s first ever GB store.

Icon Outlet at The O2, London’s premium outlet shopping destination, developed by AEG and Crosstree Real Estate Partners, has announced the signing of luxury homeware brand Murmur, marking the brand’s first ever London outlet store.