CACI, the data specialists focused on people and place, has revealed the extent of positive impact on the cinema sector from the ‘Barbenheimer’ phenomenon.

CACI, the consumer and location intelligence specialist, has revealed a series of changing consumer patterns in the leisure sector. The data comes from CACI’s new platform, Brand Dimensions, which compares spend across 300 well-known brands representative of the UK market, and highlights the growth of competitive socialising concepts as cinema visits decline.